Dr. Toy Program®

Through the Dr. Toy Award Programs, the best toys and play things are evaluated and recognized throughout the year and honored in many categories including, Best of the year, Best picks, best classics, Best Vacation, and best green. The toys and products selected meet the high standards for design, durability, price, quality, safety, and value.

The Mom’s Choice Award®

(MCA) evaluates products and services created for children, families and educators. MCA evaluators, with a variety of backgrounds and who volunteer their time, rate products on production quality, design, educational value, entertainment value, originality, appeal and cost. MCA is committed to providing reliable unbiased evaluations.

The Parent’s Choice Fun Stuff®

This award was created to recognize age appropriate and value priced products. This award focuses on products such as kits for making keepsakes, party games, or birthday party gifts at a fair price, they may be educational, but overall are well produced and fun.

The Tillywig Toy & Media Awards®

This Awards Program was created to provide retailers, news media, parents and consumers with the best in children's products, baby & parenting products, and educational products available in today’s marketplace. Products are evaluated based on Ease of first use, replay value, quality/appearance, fun factor, thought processes/motor skills and creativity.